During the mid-1980s, a group of new artists began to emerge who rejected the more polished country-pop sound that had been prominent on radio and the charts, in favor of more, traditional, "back-to-basics" production. Many of the artists during the latter half of the 1980s drew on traditional honky-tonk, bluegrass, folk and western swing. Artists who typified this sound included Travis Tritt, Reba McEntire, George Strait, Keith Whitley, Alan Jackson, Ricky Skaggs, Patty Loveless, Kathy Mattea, Randy Travis, Dwight Yoakam, and The Judds. https://www.youtube.com/watch?v=xk8OtoA3Cfo
The Kentucky band’s sprawling major-label debut did nothing to alter the independent spirit of singer-songwriter Jim James and his cohorts. The country-rock base retained elements of Memphis soul, classic ’70s rock and neo-psychedelic sounds, all drenched in salubrious washes of reverb. Besides, nothing says complete artistic freedom like 12 songs that average six minutes in length, many of which were recorded in a grain silo to give the reverb more reverb. Styles mix wantonly, songs meander but never go quite where you expect them to. What begins as an acoustic-driven folk song (“Magheeta”) morphs into a hard-rocking power ballad; a funkified homage to R&B clubs (“Dance Floors”) becomes an Exile on Main Street-era block party, powered by a propulsive horn section straight out of “Tumbling Dice”; and the minor-key melancholia of Neil Young’s Crazy Horse epics (think “Cortez the Killer”) forms the backbone of “Run Through” until it mutates at the chorus into the early ’80s Manchester sound reminiscent of New Order. Is it alt-country? That’s as good a descriptor as anything else.—John Schact
Despite the genre's growing popularity in the 1980s, '90s and 2000s, alternative country and neo-traditionalist artists saw minimal support from country radio in those decades, despite strong sales and critical acclaim for albums such as the soundtrack to the 2000 film O Brother, Where Art Thou?.[96] In 1987, The Beat Farmers gained airplay on country music stations with their song "Make It Last", but the single was pulled from the format when station programmers decreed the band's music was too rock-oriented for their audience.[97] However, some alt-country songs have been crossover hits to mainstream country radio in cover versions by established artists on the format; Lucinda Williams' "Passionate Kisses" was a hit for Mary Chapin Carpenter in 1993, Ryan Adams's "When The Stars Go Blue" was a hit for Tim McGraw in 2007, and Old Crow Medicine Show's "Wagon Wheel" was a hit for Darius Rucker in 2013.

Singer/songwriter Bill Mallonee changed lineups to his Athens, Ga., outfit like some frontmen change hairstyles, and with the personnel moves came a variety of styles from alt-folk to indie rock and even Americanized Brit-pop. But one of the band’s best album’s was a straight-up alt-country gem. Audible Sigh benefitted from Kenny Hutson’s versatility on mandolin, guitar, pedal steel and dobro, production from Buddy Miller and backing vocals from Emmylou Harris on standout track “Resplendent.” It’s Mallonee’s vivid songwriting that elevates the album to “overlooked classic” status, though. Audible Sigh trades in Dustbowl imagery more than most of his catalog, but he can’t stay completely away from the personal demons he’s spent a career turning into confessional songs, like on “She Walks on Roses”: “They say that pride, well it’s the chief of sins/Well I know all of his deputies, I’m well acquainted with them.” Song titles like “Hard Luck and Heart Attack” and “Black Cloud O’er Me” fit well on the twangiest album of his impressive catalog.—Josh Jackson
During the mid-1980s, a group of new artists began to emerge who rejected the more polished country-pop sound that had been prominent on radio and the charts, in favor of more, traditional, "back-to-basics" production. Many of the artists during the latter half of the 1980s drew on traditional honky-tonk, bluegrass, folk and western swing. Artists who typified this sound included Travis Tritt, Reba McEntire, George Strait, Keith Whitley, Alan Jackson, Ricky Skaggs, Patty Loveless, Kathy Mattea, Randy Travis, Dwight Yoakam, and The Judds. https://www.youtube.com/watch?v=GVVwOl9eZdA
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