Beginning in 1989, a confluence of events brought an unprecedented commercial boom to country music. The arrival of exceptionally talented artists coincided with new marketing strategies to engage fans, technology that more accurately tracked the popularity of country music, and a political and economic climate that focused attention on the genre. Garth Brooks ("Friends in Low Places") in particular attracted fans with his fusion of neotraditionalist country and stadium rock. Other artists such as Brooks and Dunn ("Boot Scootin' Boogie") also combined conventional country with slick, rock elements, while Lorrie Morgan, Mary Chapin Carpenter, and Kathy Mattea updated neotraditionalist styles.
The earliest written record of violins in Canada comes from the Jesuit Relation of 1645. The Jesuits additionally have the first documented organ sale, imported for their Québec chapel in 1657. Notre-Dame de Québec Cathedral, built in 1647, is the primatial church of Canada and seat of the Roman Catholic Archdiocese of Quebec. It is the oldest Catholic "Episcopal see" in the New World north of Mexico and site of the first documented choir in Canada.
By the late 1960s, Western music, in particular the cowboy ballad, was in decline. Relegated to the "country and Western" genre by marketing agencies, popular Western recording stars released albums to only moderate success. Rock-and-roll artists got hit songs, but Western artists also got country hits. The latter was largely limited to Buck Owens, Merle Haggard, and a few other bands. In the process, country and western music as a genre lost most of its southwestern, ranchera, and Tejano musical influences. However the cowboy ballad and honky-tonk music would be resurrected and reinterpreted in the 1970s with the growth in popularity of "outlaw country" music from Texas and Oklahoma.
The influence and innovations of Canadian hip hop came to the foreground in Canada when Music videos became an important marketing tool for Canadian musicians, with the debut of MuchMusic in 1984 and MusiquePlus in 1986. Now both English and French Canadian musicians had outlets to promote all forms of music through video in Canada. The networks were not just an opportunity for artists to get their videos played—the networks created VideoFACT, a fund to help emerging artists produce their videos.
One of the most commercially successful country artists of the late 2000s and early 2010s has been singer-songwriter Taylor Swift. Swift first became widely known in 2006 when her debut single, "Tim McGraw," was released when Swift was only 16. In 2006, Taylor released her first studio album, Taylor Swift, which spent 275 weeks on Billboard 200, one of the longest runs of any album on that chart. In 2008, Taylor Swift released her second studio album, Fearless, which made her the second-longest Number One charted on Billboard 200 and the second best-selling album (just behind Adele's 21) within the past 5 years. At the 2010 Grammys, Taylor Swift was 20 and won Album of the Year for Fearless, which made her the youngest artist to win this award. Swift has received ten Grammys already. Buoyed by her teen idol status among girls and a change in the methodology of compiling the Billboard charts to favor pop-crossover songs, Swift's 2012 single "We Are Never Ever Getting Back Together" spent the most weeks at the top of Billboard's Hot Country Songs chart of any song in nearly five decades. The song's long run at the top of the chart was somewhat controversial, as the song is largely a pop song without much country influence and its success on the charts driven by a change to the chart's criteria to include airplay on non-country radio stations, prompting disputes over what constitutes a country song; many of Swift's later releases, such as "Shake It Off," were released solely to pop audiences.
In 2007, Canada joined the controversial Anti-Counterfeiting Trade Agreement talks, whose outcome will have a significant impact on the Canadian music industry. In 2010 Canada introduced new copyright legislation. The amended law makes hacking digital locks illegal, but enshrine into law the ability of purchasers to record and copy music from a CD to portable devices.
With titles like “encyclopaedia of popular music” and a “roving troubadour”, this renowned Canadian folksinger is considered one of the country’s most talented and underrated songwriters. With a meticulous gift for lyricism and innovative folk style, Al Tuck came to prominence during the Halifax pop explosion of the mid-’90s. While originally from Prince Edward Island, Tuck is now considered one of Halifax’s own and is something of a musician’s musician, thanks to a stellar set of eight studio albums including his excellent early releases, Arhoolie and Brave Last Days.
In the 1990s, country music became a worldwide phenomenon thanks to Garth Brooks, who enjoyed one of the most successful careers in popular music history, breaking records for both sales and concert attendance throughout the decade. The RIAA has certified his recordings at a combined (128× platinum), denoting roughly 113 million U.S. shipments. Other artists that experienced success during this time included Clint Black, Sammy Kershaw, Aaron Tippin, Travis Tritt, Alan Jackson and the newly formed duo of Brooks & Dunn; George Strait, whose career began in the 1980s, also continued to have widespread success in this decade and beyond. Toby Keith began his career as a more pop-oriented country singer in the 1990s, evolving into an outlaw persona in the late 1990s with Pull My Chain and its follow-up, Unleashed.
Hailed by Rolling Stone as “the most important record producer to emerge in the 80s”, Lanois is one of Canada’s distinguished producers-composers and has worked with the likes of Brian Eno (Apollo: Atmospheres And Soundtracks), Peter Gabriel, Bob Dylan, Emmyous Harris and is the man behind U2’s Joshua Tree and The Unforgettable Fire. In his famous studio in Hamilton, Ontario, he produced records for Canadian artists such as Martha and the Muffins and Ian and Sylvia. As a solo artist, the multi-instrumentalist and singer released a string of albums that featured his wonderfully atmospheric textures and poetic songwriting. https://www.youtube.com/watch?v=Sx8igsV3YgM