There is the C2C: Country to Country festival held every year, and for many years there was a festival at Wembley Arena, which was broadcast on the BBC, the International Festivals of Country Music, promoted by Mervyn Conn, held at the venue between 1969 and 1991. The shows were later taken into Europe, and featured such stars as Johnny Cash, Dolly Parton, Tammy Wynette, David Allan Coe, Emmylou Harris, Boxcar Willie, Johnny Russell and Jerry Lee Lewis. A handful of country musicians had even greater success in mainstream UK music than they did in the US, despite a certain amount of disdain from the music press. The UK's largest music festival Glastonbury has featured major US country acts in recent years, such as Kenny Rogers in 2013 and Dolly Parton in 2014.
In the 1990s, country music became a worldwide phenomenon thanks to Garth Brooks,[86][87][88] who enjoyed one of the most successful careers in popular music history, breaking records for both sales and concert attendance throughout the decade. The RIAA has certified his recordings at a combined (128× platinum), denoting roughly 113 million U.S. shipments.[89] Other artists that experienced success during this time included Clint Black, Sammy Kershaw, Aaron Tippin, Travis Tritt, Alan Jackson and the newly formed duo of Brooks & Dunn; George Strait, whose career began in the 1980s, also continued to have widespread success in this decade and beyond. Toby Keith began his career as a more pop-oriented country singer in the 1990s, evolving into an outlaw persona in the late 1990s with Pull My Chain and its follow-up, Unleashed.
In the past, country music had an extensive presence, especially on the Canadian national broadcaster, CBC Television. The show Don Messer's Jubilee significantly affected country music in Canada; for instance, it was the program that launched Anne Murray's career. Gordie Tapp's Country Hoedown and its successor, The Tommy Hunter Show, ran for a combined 36 years on the CBC, from 1956 to 1992; in its last nine years on air, the U.S. cable network TNN carried Hunter's show.
The first commercial recordings of what was considered instrumental music in the traditional country style were "Arkansas Traveler" and "Turkey in the Straw" by fiddlers Henry Gilliland & A.C. (Eck) Robertson on June 30, 1922, for Victor Records and released in April 1923.[23][24] Columbia Records began issuing records with "hillbilly" music (series 15000D "Old Familiar Tunes") as early as 1924.[18]
In the 1930s and 1940s, cowboy songs, or Western music, which had been recorded since the 1920s, were popularized by films made in Hollywood. Some of the popular singing cowboys from the era were Gene Autry, the Sons of the Pioneers, and Roy Rogers.[42] Country music and western music were frequently played together on the same radio stations, hence the term country and western music. Cowgirls contributed to the sound in various family groups. Patsy Montana opened the door for female artists with her history-making song "I Want To Be a Cowboy's Sweetheart". This would begin a movement toward opportunities for women to have successful solo careers. Bob Wills was another country musician from the Lower Great Plains who had become very popular as the leader of a "hot string band," and who also appeared in Hollywood westerns. His mix of country and jazz, which started out as dance hall music, would become known as Western swing. Cliff Bruner, Moon Mullican, Milton Brown and Adolph Hofner were other early Western swing pioneers. Spade Cooley and Tex Williams also had very popular bands and appeared in films. At its height, Western swing rivaled the popularity of big band swing music.

The Tamworth Country Music Festival began in 1973 and now attracts up to 100,000 visitors annually. Held in Tamworth, New South Wales (country music capital of Australia), it celebrates the culture and heritage of Australian country music. During the festival the CMAA holds the Country Music Awards of Australia ceremony awarding the Golden Guitar trophies. Other significant country music festivals include the Whittlesea Country Music Festival (near Melbourne) and the Mildura Country Music Festival for "independent" performers during October, and the Canberra Country Music Festival held in the national capital during November. https://www.youtube.com/watch?v=eYnfhM4KCyw
×