Canadian music changed course in the 1980s and 1990s, the changing fast-paced culture was accompanied by an explosion in youth culture. Until the mid-1960s, little attention was paid to music by Canadian daily newspapers except as news or novelty. With the introduction during the late 1970s of the "Music critic", coverage began to rival that of any other topic. Canadian publications devoted to all styles of music either exclusively or in tandem with more general editorial content directed to young readers, was expanding exponentially.
From within the UK, few country musicians achieved widespread mainstream success. Tom Jones, by this point near the end of his peak success as a pop singer, had a string of country hits in the late 1970s and early 1980s. The Bee Gees had some fleeting success in the genre, with one country hit as artists ("Rest Your Love on Me") and a major hit as songwriters ("Islands in the Stream"); Barry Gibb, the band's usual lead singer and last surviving member, acknowledged that country music was a major influence on the band's style. Singer Engelbert Humperdinck, while charting only once in the U.S. country top 40 with "After the Lovin'," achieved widespread success on both the U.S. and UK pop charts with his faithful covers of Nashville country ballads such as "Release Me," "Am I That Easy to Forget" and "There Goes My Everything." The songwriting tandem of Roger Cook and Roger Greenaway wrote a number of country hits, in addition to their widespread success in pop songwriting; Cook is notable for being the only Briton to be inducted into the Nashville Songwriters Hall of Fame. Welsh singer Bonnie Tyler initially started her career making country albums and was even nominated for Top New Female Vocalist at the Academy of Country Music Awards before her huge crossover hit "Total Eclipse of the Heart" lead her towards more commercial pop and rock. In 2013, Tyler returned to her roots, blending the country elements of her early work with the rock of her successful material on her album Rocks and Honey which featured a duet with American country icon Vince Gill. Tyler subsequently announced that she was making a new country rock album in Nashville with John Carter Cash, son of country music legends Johnny Cash and June Carter Cash, slated for release in 2018.
In the 1990s the term alternative country, paralleling alternative rock, began to be used to describe a diverse group of musicians and singers operating outside the traditions and industry of mainstream country music. Many eschewed the increasingly polished production values and pop sensibilities of the Nashville-dominated industry for a more lo-fi sound, frequently infused with a strong punk and rock and roll aesthetic. Lyrics may be bleak or socially aware, but also more heartfelt and less likely to use the clichés sometimes used by mainstream country musicians. In other respects, the musical styles of artists that fall within this genre often have little in common, ranging from traditional American folk music and bluegrass, through rockabilly and honky-tonk, to music that is indistinguishable from mainstream rock or country. This already broad labeling has been further confused by alternative country artists disavowing the movement, mainstream artists declaring they are part of it, and retroactive claims that past or veteran musicians are alternative country. No Depression, the best-known magazine dedicated to the genre, declared that it covered "alternative-country music (whatever that is)".
In the Philippines, country music has found their way into Cordilleran way of life, which often compared Igorot way of life to the American cowboys. Baguio City has a FM station that caters to country music, DZWR 99.9 Country, which is part of the Catholic Media Network. And Bombo Radyo Baguio has a segment on its Sunday slot for Igorot, Ilocano and country music.
Female artists such as Reba McEntire, Patty Loveless, Faith Hill, Martina McBride, Deana Carter, LeAnn Rimes, Mindy McCready, Lorrie Morgan, Shania Twain, and Mary Chapin Carpenter all released platinum-selling albums in the 1990s. The Dixie Chicks became one of the most popular country bands in the 1990s and early 2000s. Their 1998 debut album Wide Open Spaces went on to become certified 12x platinum while their 1999 album Fly went on to become 10x platinum. After their third album, Home, was released in 2003, the band made political news in part because of lead singer Natalie Maines's comments disparaging then-President George W. Bush while the band was overseas (Maines stated that she and her bandmates were ashamed to be from the same state as Bush, who had just commenced the Iraq War a few days prior). The comments caused a rift between the band and the country music scene, and the band's fourth (and most recent) album, 2006's Taking the Long Way, took a more rock-oriented direction; the album was commercially successful overall but largely ignored among country audiences. After Taking the Long Way, the band broke up for a decade (with two of its members continuing as the Court Yard Hounds) before embarking on a reunion tour in 2016.
Popular contemporary performers of Australian country music include John Williamson (who wrote the iconic "True Blue"), Lee Kernaghan (whose hits include "Boys from the Bush" and "The Outback Club"), Gina Jeffreys, Forever Road and Sara Storer. In the United States, Olivia Newton-John, Sherrié Austin and Keith Urban have attained great success. During her time as a country singer in the 1970s, Newton-John became the first (and to date only) non-American winner of the Country Music Association Award for Female Vocalist of the Year which many considered a controversial decision by the CMA; after starring in the rock-and-roll musical film Grease in 1978, Newton-John (mirroring the character she played in the film) shifted to pop music in the 1980s. Urban is arguably considered the most successful international Australian country star, winning nine CMA Awards, including three Male Vocalist of the Year wins and two wins of the CMA's top honour Entertainer of the Year.
Even though her hit album 1989 has taken her on a pop path, you simply can’t argue the impact of the singer on the country format. The moment the industry heard her debut single “Tim McGraw,” it was apparent that she was onto something. Swift also displays a strong awareness of who she is as a songwriter –- knowing also who her audience is. She is as much of a juggernaut as Garth Brooks in terms of her success – and how she treats people in the industry.
Twain parlayed her movie-star looks into becoming one of the most popular female vocalists of the video age -– a la such clips as “Any Man of Mine” and “I’m Gonna Getcha Good.” It also helped that (along with former husband/producer Mutt Lange) she created some of the most intriguing music of the time period, along with some mind-bending arrangements that fused country with rock as seamlessly as anyone had ever done.
Robbie Fulks is an unlikely candidate for country insurgentista. Born in Pennsylvania and cutting his teeth at Gerde’s Folk City, he landed in Chicago where he taught at the Old Town School of Folk Music. Along the way, the songwriting multi-instrumentalist fell under the sway of ‘50s country—and sought to distill the sounds coming from WSM-AM during the day—right down to the talk/jingle-evoking “The Scrapple Song.” Working with the unlikely team of engineer Steve Albini, Buck Owens’ Buckaroo Tom Bromley on steel guitar and Lou Whitney and the Skeletons, Country Love Songs moved from punk fatal (“She Took A Lot of Pills and Died”) to the fiddle-reelin’ (“Every Kind of Music (But Country)”), grief-immersed, steel-drenched and classic country-invoked salve (“The Buck Starts Here”) to unrepentant sin-embracing (“We’ll Burn Together”). Stately, clear and willing to cornpone without schticking it up, Fulks’ rubber cement voices stretches like half truth three hours after curfew.—Holly Gleason
Often compared to fellow Canadians, The Band, Blue Rodeo are a Canadian country-rock institution. Since forming in 1984, the Toronto-based quintet were a huge hit in Canada in the 90s thanks to their dynamic mix of American pop, country and blues and two-part harmonies reminiscent of the Everly Brothers. With a solid roots-rock sound and two-part harmonies, their 1990 album, Casino, did achieve some stateside success due in part to their hit single, ‘Til I Am Myself Again’. Since then, they’ve become one of Canada’s renowned legacy acts that tour worldwide.
During the mid-1970s, Dolly Parton, a successful mainstream country artist since the late 1960s, mounted a high-profile campaign to cross over to pop music, culminating in her 1977 hit "Here You Come Again", which topped the U.S. country singles chart, and also reached No. 3 on the pop singles charts. Parton's male counterpart, Kenny Rogers, came from the opposite direction, aiming his music at the country charts, after a successful career in pop, rock and folk music with The First Edition, achieving success the same year with "Lucille", which topped the country charts and reached No. 5 on the U.S. pop singles charts, as well as reaching Number 1 on the British all-genre chart. Parton and Rogers would both continue to have success on both country and pop charts simultaneously, well into the 1980s. Artists like Crystal Gayle, Ronnie Milsap and Barbara Mandrell would also find success on the pop charts with their records. In 1975, author Paul Hemphill stated in the Saturday Evening Post, "Country music isn't really country anymore; it is a hybrid of nearly every form of popular music in America."
There is the C2C: Country to Country festival held every year, and for many years there was a festival at Wembley Arena, which was broadcast on the BBC, the International Festivals of Country Music, promoted by Mervyn Conn, held at the venue between 1969 and 1991. The shows were later taken into Europe, and featured such stars as Johnny Cash, Dolly Parton, Tammy Wynette, David Allan Coe, Emmylou Harris, Boxcar Willie, Johnny Russell and Jerry Lee Lewis. A handful of country musicians had even greater success in mainstream UK music than they did in the US, despite a certain amount of disdain from the music press. The UK's largest music festival Glastonbury has featured major US country acts in recent years, such as Kenny Rogers in 2013 and Dolly Parton in 2014.
The greatest commercial success for country rock came in the 1970s, with the Doobie Brothers mixing in elements of R&B, Emmylou Harris (a former backing singer for Parsons) becoming the "Queen of country-rock" and Linda Ronstadt creating a highly successful pop-oriented brand of the genre. Pure Prairie League, formed in Ohio in 1969 by Craig Fuller, had both critical and commercial success with 5 straight Top 40 LP releases, including Bustin' Out (1972), acclaimed by Allmusic critic Richard Foss as "an album that is unequaled in country-rock" and Two Lane Highway, described by Rolling Stone as "a worthy companion to the likes of the Byrds' Sweetheart of the Rodeo and other gems of the genre". Former members of Ronstadt's backing band went on to form the Eagles (two members of band were from the Flying Burrito Brothers and Poco), who emerged as one of the most successful rock acts of all time, producing albums that included Desperado (1973) and Hotel California (1976). However, the principal country rock influence in the Eagles came from Bernie Leadon, formerly of the Flying Burrito Brothers, and the Eagles are perceived as shifting towards hard rock after he left the band in late 1975. The Ozark Mountain Daredevils had hit singles “If You Wanna Get To Heaven” (1974) and "Jackie Blue" (1975), the latter of which peaked at #3 on the Billboard Hot 100 in 1975. The Belammy Brothers had the hit "Let Your Love Flow"(1976). In 1979, the Southern rock Charlie Daniels Band moved to a more country direction, released a song with strong bluegrass influence, "The Devil Went Down to Georgia", and the song crossed over and became a hit on the pop chart.
But commercialization proved a much stronger influence as country music became popular in all sections of the United States after World War II. In 1942 Roy Acuff, one of the most important country singers, co-organized in Nashville the first publishing house for country music. Hank Williams’ meteoric rise to fame in the late 1940s helped establish Nashville as the undisputed centre of country music, with large recording studios and the Grand Ole Opry as its chief performing venue. In the 1950s and ’60s country music became a huge commercial enterprise, with such leading performers as Tex Ritter, Johnny Cash, Tammy Wynette, Buck Owens, Merle Haggard, Patsy Cline, Loretta Lynn, and Charley Pride. Popular singers often recorded songs in a Nashville style, while many country music recordings employed lush orchestral backgrounds.
By the 1990s, country music had attained crossover success in the pop charts, with artists like James Blundell and James Reyne singing "Way Out West", and country star Kasey Chambers winning the ARIA Award for Best Female Artist in 2000, 2002 and 2004, tying with pop stars Wendy Matthews and Sia for the most wins in that category. Furthermore, Chambers has gone on to win nine ARIA Awards for Best Country Album and, in 2018, became the youngest artist to ever be inducted into the ARIA Hall of Fame. The crossover influence of Australian country is also evident in the music of successful contemporary bands the Waifs and the John Butler Trio. Nick Cave has been heavily influenced by the country artist Johnny Cash. In 2000, Cash, covered Cave's "The Mercy Seat" on the album American III: Solitary Man, seemingly repaying Cave for the compliment he paid by covering Cash's "The Singer" (originally "The Folk Singer") on his Kicking Against the Pricks album. Subsequently, Cave cut a duet with Cash on a version of Hank Williams' "I'm So Lonesome I Could Cry" for Cash's American IV: The Man Comes Around album (2002).
The third generation (1950s–1960s) started at the end of World War II with "mountaineer" string band music known as bluegrass, which emerged when Bill Monroe, along with Lester Flatt and Earl Scruggs were introduced by Roy Acuff at the Grand Ole Opry. Gospel music remained a popular component of country music. Another type of stripped-down and raw music with a variety of moods and a basic ensemble of guitar, bass, dobro or steel guitar (and later drums) became popular, especially among poor whites in Texas and Oklahoma. It became known as honky tonk, and had its roots in Western swing and the ranchera music of Mexico and the border states. By the early 1950s a blend of Western swing, country boogie, and honky tonk was played by most country bands. Rockabilly was most popular with country fans in the 1950s, and 1956 could be called the year of rockabilly in country music, with Johnny Cash emerging as one of the most popular and enduring representatives of the rockabilly genre; rockabilly was also a starting point for eventual rock-and-roll superstar Elvis Presley, who would return to his country roots near the end of his life. Beginning in the mid-1950s, and reaching its peak during the early 1960s, the Nashville sound turned country music into a multimillion-dollar industry centered in Nashville, Tennessee; Patsy Cline and Jim Reeves were two of the most broadly popular Nashville sound artists, and their deaths in separate plane crashes in the early 1960s were a factor in the genre's decline. The late 1960s in American music produced a unique blend as a result of traditionalist backlash within separate genres. In the aftermath of the British Invasion, many desired a return to the "old values" of rock n' roll. At the same time there was a lack of enthusiasm in the country sector for Nashville-produced music. What resulted was a crossbred genre known as country rock.