Alternative country, or alternative country rock (sometimes alt-country, insurgent country, or Americana) is a loosely defined subgenre of country music and rock music, which includes acts that differ significantly in style from mainstream country music and pop country music. Alternative country artists are often influenced by alternative rock. However, the term has been used to describe country music bands and artists that have incorporated influences from alternative rock, indie rock, roots rock, bluegrass, neotraditional country, punk rock, rockabilly, punkabilly, honky-tonk, outlaw country, folk rock, indie folk, folk revival, hard rock, R&B, country rock, heartland rock, and Southern rock.
Canadian women at the end of the 20th century enjoyed greater international commercial success than ever before. Canadian women set a new pinnacle of success, in terms financial, critical and in their immediate and strong influence on their respective genres. They were the women and daughters who had fought for emancipation and equality a generation before. Like Alanis Morissette and most notable is French-Canadian singer, Celine Dion, who became Canada's best-selling music artist, and who, in 2004, received the Chopard Diamond Award from the World Music Awards for surpassing 175 million in album sales, worldwide.
Described by AllMusic as the "father of country-rock", Gram Parsons' work in the early 1970s was acclaimed for its purity and for his appreciation for aspects of traditional country music. Though his career was cut tragically short by his 1973 death, his legacy was carried on by his protégé and duet partner Emmylou Harris; Harris would release her debut solo in 1975, an amalgamation of country, rock and roll, folk, blues and pop. Subsequent to the initial blending of the two polar opposite genres, other offspring soon resulted, including Southern rock, heartland rock and in more recent years, alternative country. In the decades that followed, artists such as Juice Newton, Alabama, Hank Williams, Jr. (and, to an even greater extent, Hank Williams III), Gary Allan, Shania Twain, Brooks & Dunn, Faith Hill, Garth Brooks, Alan Jackson, Dwight Yoakam, Steve Earle, Dolly Parton, Rosanne Cash and Linda Ronstadt moved country further towards rock influence.
During the mid-1980s, a group of new artists began to emerge who rejected the more polished country-pop sound that had been prominent on radio and the charts, in favor of more, traditional, "back-to-basics" production. Many of the artists during the latter half of the 1980s drew on traditional honky-tonk, bluegrass, folk and western swing. Artists who typified this sound included Travis Tritt, Reba McEntire, George Strait, Keith Whitley, Alan Jackson, Ricky Skaggs, Patty Loveless, Kathy Mattea, Randy Travis, Dwight Yoakam, and The Judds. https://www.youtube.com/watch?v=GVVwOl9eZdA