The 1970s saw the growth of the “outlaw” music of prominent Nashville expatriates Willie Nelson and Waylon Jennings. The gap between country and the mainstream of pop music continued to narrow in that decade and the next as electric guitars replaced more traditional instruments and country music became more acceptable to a national urban audience. Country retained its vitality into the late 20th century with such diverse performers as Dolly Parton, Randy Travis, Garth Brooks, Reba McEntire, Emmylou Harris, and Lyle Lovett. Despite its embrace of other popular styles, country music retained an unmistakable character as one of the few truly indigenous American musical styles.
If Johnny Cash covered one of your songs on his final albums, it automatically meant it embodied some sort of country spirit however musically disguised. Cash, of course, interpreted the title track from this 1999 record the following year on American III: Solitary Man. I See a Darkness is dark, yes. It is gothic without being goth. Yet, its confessional cries and distant, discordant layering (especially on tracks like “Nomadic Revery (All Around)”) are also subversive in a way that honors the subgenre.—Hilary Saunders
In Ireland, TG4 began a quest for Ireland's next country star called Glór Tíre, translated as "Country Voice". It is now in its sixth season and is one of TG4's most watched TV shows. Over the past ten years country and gospel recording artist James Kilbane has reached multi-platinum success with his mix of Christian and traditional country influenced albums. James Kilbane like many other Irish artists are today working closer with Nashville. A recent success in the Irish arena has been Crystal Swing. In Sweden, Rednex rose to stardom combining country music with electro-pop in the 1990s. In 1994, the group had a worldwide hit with their version of the traditional Southern tune "Cotton-Eyed Joe". Artists popularizing more traditional country music in Sweden have been Ann-Louise Hanson, Hasse Andersson, Kikki Danielsson, Elisabeth Andreassen and Jill Johnson. In Poland an international country music festival, known as Piknik Country, has been organized in Mrągowo in Masuria since 1983. There are more and more country music artists in France. Some of the most important are Liane Edwards, Annabel [fr], Rockie Mountains, Tahiana, and Lili West. French rock and roll superstar Eddy Mitchell is also very inspired by Americana and country music. In the Netherlands there are many artists producing popular country and americana music, which is mostly in the English language, as well as Dutch country and country-like music in Dutch language. The latter is mainly popular on the countrysides in the northern and eastern parts of the Netherlands and is less associated with his American brother, although it sounds sometimes very similar. Well known popular artists mainly performing in English are Waylon, Danny Vera, Ilse DeLange and the band Savannah. The most popular artist in Dutch is Henk Wijngaard.
Beginning in 1989, a confluence of events brought an unprecedented commercial boom to country music. The arrival of exceptionally talented artists coincided with new marketing strategies to engage fans, technology that more accurately tracked the popularity of country music, and a political and economic climate that focused attention on the genre. Garth Brooks ("Friends in Low Places") in particular attracted fans with his fusion of neotraditionalist country and stadium rock. Other artists such as Brooks and Dunn ("Boot Scootin' Boogie") also combined conventional country with slick, rock elements, while Lorrie Morgan, Mary Chapin Carpenter, and Kathy Mattea updated neotraditionalist styles.
Twain parlayed her movie-star looks into becoming one of the most popular female vocalists of the video age -– a la such clips as “Any Man of Mine” and “I’m Gonna Getcha Good.” It also helped that (along with former husband/producer Mutt Lange) she created some of the most intriguing music of the time period, along with some mind-bending arrangements that fused country with rock as seamlessly as anyone had ever done.
Rock and roll has usually been seen as a combination of rhythm and blues and country music, a fusion particularly evident in 1950s rockabilly. There has also been cross-pollination throughout the history of both genres; however, the term “country-rock” is used generally to refer to the wave of rock musicians of the late 1960s and early 1970s who began recording rock songs with country themes, vocal styles, and additional instrumentation, most characteristically pedal steel guitars. John Einarson states, that "[f]rom a variety of perspectives and motivations, these musicians either played rock & roll attitude, or added a country feel to rock, or folk, or bluegrass, there was no formula".
During the mid-1970s, Dolly Parton, a successful mainstream country artist since the late 1960s, mounted a high-profile campaign to cross over to pop music, culminating in her 1977 hit "Here You Come Again", which topped the U.S. country singles chart, and also reached No. 3 on the pop singles charts. Parton's male counterpart, Kenny Rogers, came from the opposite direction, aiming his music at the country charts, after a successful career in pop, rock and folk music with The First Edition, achieving success the same year with "Lucille", which topped the country charts and reached No. 5 on the U.S. pop singles charts, as well as reaching Number 1 on the British all-genre chart. Parton and Rogers would both continue to have success on both country and pop charts simultaneously, well into the 1980s. Artists like Crystal Gayle, Ronnie Milsap and Barbara Mandrell would also find success on the pop charts with their records. In 1975, author Paul Hemphill stated in the Saturday Evening Post, "Country music isn't really country anymore; it is a hybrid of nearly every form of popular music in America."
During the 1930s a number of “singing cowboy” film stars, of whom Gene Autry was the best known, took country music and with suitably altered lyrics made it into a synthetic and adventitious “western” music. A second and more substantive variant of country music arose in the 1930s in the Texas-Oklahoma region, where the music of rural whites was exposed to the swing jazz of black orchestras. In response, a Western swing style evolved in the hands of Bob Wills and others and came to feature steel and amplified guitars and a strong dance rhythm. An even more important variant was honky-tonk, a country style that emerged in the 1940s with such figures as Ernest Tubb and Hank Williams. Honky-tonk’s fiddle–steel-guitar combination and its bitter, maudlin lyrics about rural whites adrift in the big city were widely adopted by other country musicians.
According to Lindsey Starnes, the term country music gained popularity in the 1940s in preference to the earlier term hillbilly music; it came to encompass Western music, which evolved parallel to hillbilly music from similar roots, in the mid-20th century. In 2009 in the United States, country music was the most listened to rush hour radio genre during the evening commute, and second most popular in the morning commute.
Alternative country drew on traditional American country music, the music of working people, preserved and celebrated by practitioners such as Woody Guthrie, Hank Williams, and The Carter Family, often cited as major influences. Another major influence was country rock, the result of fusing country music with a rock & roll sound. The artist most commonly thought to have originated country rock is Gram Parsons (who referred to his sound as "Cosmic American Music"), although Michael Nesmith, Steve Earle and Gene Clark are frequently identified as important innovators. The third factor was punk rock, which supplied an energy and DIY attitude.
1958 saw its first Canadian rock and roll teen idol Paul Anka, who went to New York City where he auditioned for ABC with the song "Diana". This song brought Anka instant stardom as it reached number one on the US Billboard charts. "Diana" has gone on to be one of the best selling 45s in music history. US-born rockabilly pioneer Ronnie Hawkins moved to Canada in 1958, where he became a key player in the Canadian blues and rock scene. The 4th of October was declared "Ronnie Hawkins Day" by the city of Toronto when Hawkins was inducted into Canada's Walk of Fame. He was also inducted into the Canadian Music Industry Hall of Fame and his pioneering contribution to rockabilly has been recognized with induction into the Rockabilly Hall of Fame. https://www.youtube.com/watch?v=gtKVuwDQUl0